Here at Avant Water, we’ve been having a bit of fun—and we’re excited to share all the details with you from our recent Wimbledon campaign!
You might have seen him around London—or on your social feeds. His name? Charles. He’s definitely not your typical tennis pro, but we’re not your typical brand either. “We couldn’t afford Emma, we got the next big thing,” we made Charles the face of our cheeky ad campaign that took over London buses this summer.
Imagine this: a not-so-athletic tennis star with a bit of a dad bod. That’s Charles. We might not have the budget for an Emma Raducanu, but Charles was more than happy to step up and deliver.
We didn’t just stop at the bus ads. We took our “Next Big Thing” campaign straight to Wimbledon, handing out Avant Water to keep fans refreshed and joining in on the fun. It was a great chance to interact with the crowd and add a little humor to the event.
Speaking of big things, did you hear that Wimbledon is expanding? Now, we’re not saying it’s because of Charles (but we’re pretty sure he
played a role). Either way, we’re all about celebrating the next big thing, and we’re excited to see what’s ahead for both Wimbledon and
Avant Water.
No worries! You can catch all the highlights, behind-the-scenes, and Charles’ most iconic moments on our socials. Trust us, you won’t want to miss this one.
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